In 2018, I was part of a campaign for Destination BC to capture and create content that would entice travellers to visit the interior of British Columbia. During both Spring and Fall, content was created in Kamloops, Vernon, Kelowna, Pentincton, and Osoyoos. There were many activities for any type of traveller from leisure options, like wine tasting and charcuterie, to the adventurous options, like mountain biking on an old train track through the mountains. Other activities include canoeing, hiking, visiting the local restaurants and coffee shops, and pumpkin picking. In partnership with Jay Mcdonald and Scott Bakken we were able to create visually engaging photos and videos to capture the excitement of the Okanagan and our content has been used on many websites, print magazines and guides.
Client: Destination British Columbia
